• Good-Loop enables brands to communicate with their customers in a more personal, meaningful and cost effective way.

  • Advertising isn't abouT broadcasting

     

    With Good-Loop your consumer chooses the cause,

    your video advertising pays for the donation.

     

    So you can collaborate with the people who matter to you,

    for just a few moments, to do a little bit of good in the world together.

  • Why Video? Why on premium publications?

    Good-Loop serves native video advertising across our network of blogs and online publications. Here's why.

    Good-Loop online video advertising

    Video is the most effective form of adverting

    Online video ads get 3x times more clicks on average than other digital ad formats,

    Good-Loop online video advertising

    Chances are you've already got video on Facebook

    Video ads within premium editorial content was found to be 16% more engaging than videos in social media feeds.

    Source: Teads

  • Here's how Good-Loop works, in just 4 simple steps

     

    Good-Loop ethical video advertising, turns advertising money into charitable donations

    1. The Good-Loop donation unit is displayed as a simple banner across our network of premium blogs and publications.

    Good-Loop ethical video advertising, turns advertising money into charitable donations

    2. Before any branded content appears, people see a selection of charities and choose which one they would like to support by watching your advert.

    Good-Loop ethical video advertising, turns advertising money into charitable donations

    3. Once they have chosen a charity, your branded video content begins to play fullscreen. At this point your viewer has opted-in to watch, they are engaged, rewarded and feeling positive.

    Good-Loop ethical video advertising enables publishers and bloggers to make money

    4. After 15 seconds, you pay 50p for a completed video view.

     

    50% of this payment goes to charity, 40% to the content creator and 10% to Good-Loop.

  • Why not give it a go? All you need is a video

    Send us a piece of branded video content and a description of who your target market is,

    we'll do the rest.

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